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Local Business
MARKETING

Be found when customers are looking for you!

As customers across America vouch for local, make sure that your business leads the pack with our time-tested strategies on Local Business Marketing. In addition, our digital marketing experts ensure that your business is seen by local customers when they search for “Businesses Near Me.”

Improve Your Business Search Engine Rankings

Our Local Clients

A localized content strategy and our expertise in Google My Business & Listing Citations give us an edge when it comes to promoting your business locally. We know what it takes to engage with local communities, individuals, and organizations to create a positive image of your business.
We also use social media channels to engage with your customers and generate reviews that other customers can refer to when considering your business.

Casey Belloso Consulting with procarpentry
Casey Belloso Consulting with procarpentry
Rob Buckner with CARite design meeting with Vimal Sampathkumar
Rob Buckner with CARite design meeting with Vimal Sampathkumar

Using local business marketing, you can target customers in specific areas around your business. That helps in better conversion rates as all your digital marketing activities focus on a particular audience/location you can efficiently serve.

At Cobia Marketing, we work actively to ensure that your local presence is boosted and you are featured prominently in search results when local customers search for your business.

To know more about how local business marketing can be effective for your business, you can schedule a free consultation with us.

Use local business marketing to achieve your goals.

Our team will work with you to identify your core strengths and promote the same in locations close to your business for maximum walk-ins and sales closures.

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Optimize your website for desktops & smartphones for faster loading times with our detailed website audits. Reduce bounce rates and increase the time customers spend on your website with our well-researched insights.

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Casey Belloso presenting website design to procarpentry and improvements
Alma Argentina Oviedo Instagram Page

The social media arena is an opportunity to magnify your brand’s presence through a range of complimentary platforms with purpose. Let us help you share your story and establish a connection with your audience.

Frequently
Asked Questions

Want to step up your digital marketing efforts but are not sure about it?
No worries, our FAQ section has it covered.
Read through some of the common concerns businesses have about digital marketing and how they can start improving their online presence and engaging with more customers.


Better still, give us a call on (407 – 890 – 9966) for a free consultation on how digital marketing can benefit your brand. It would be great to connect with you over a call and, even better, over a cup of coffee.

Yes. It definitely is!

In fact, small businesses tend to benefit from advertising on TikTok due to its flexibility and detailed campaigning. As a result, small businesses can generate qualified leads using video ads on TikTok and get a better ROI.

Moreover, advertising on TikTok is more economical as compared to other social media platforms.

TikTok is the perfect advertising medium for dentists, as it allows dentists to connect and engage with potential patients directly. Dentists can plan their advertising campaigns based on specific topics and subjects that may be interesting to their patients. That will help them build a large follower base. 

Some of the topics dentists can use to promote their practice are oral health tips, explainer videos on different procedures, etc.

Dentists need to note that TikTok attracts users because it is a fun, entertaining medium, so all their content should be entertaining and engaging. The better the entertainment value, the more chances your video goes viral. 

TikTok is currently the most popular social media app worldwide. It attracts audiences of different demographics, income levels, and interests, making it ideal for dentists looking to expand and grow their practice. 

Dentists can also target high-value patients by creating and sharing videos on high-end services such as dental implants. Another significant advantage TikTok has is its low advertising rates since it is a new medium. 

The importance of SEO can be better understood by analyzing the CTR (Click-Through-Ratio) of web pages that rank on top. 

As per a study done by SEO experts, the position of your website on the Google search engine result page has a significant impact on the number of clicks your website can achieve. Websites ranking first have 144% more clicks than those ranked second. 

The below table illustrates this point and emphasizes the importance of ensuring your page ranks among the top search results.

Position One: 30.2%
Position Two: 12.33%
Position Three: 7.77%
Position Four: 4.23%
Position Five: 2.78%

Source: SEMRUSH

PPC Advertising is the best result-oriented advertising medium.

Businesses looking for more control over their digital marketing activities should consider PPC Ads. The best factor about PPC ads is that you need to pay for them when the ad delivers results, like getting people to visit your website or giving you a call.

Some of the advantages you enjoy while advertising on TikTok are:

  • Efficient & Specific Audience Targeting
  • Better Cost-control
  • Flexibility in managing ad budgets
  • Immersive video ads that play on the full screen along with dynamic sound options
  • A Smart Video AI tool that helps you visualize your video’s visual and styling to make it more engaging.
  • Access to royalty-free music & video 
  • Responsive Customer Support

Dentists can use TikTok to grow a fan following with whom they can share details about the latest dental procedures, oral health tips, special offers, promotions, etc. In addition, dentists can also use TikTok to generate leads for their practice using TikTok advertising.

Dentists can also use TikTok for 

  • Community Building
  • Driving Brand Awareness
  • Retargeting existing customers to inform them of the latest treatments available
  • Finding new patients
  • Targeting high-value patients. 
  • Increasing traffic to their website

While TikTok videos are usually 60 seconds in length, video experts suggest keeping your video between 15 to 45 seconds for maximum effectiveness, considering people’s short attention spans.

Adverting on TikTok is pretty simple. You can actually launch your ad in minutes.

Step 1: Select your objective

Step 2: Set your budget, targeting, and bidding method

Step3: Upload the video/image you would like to promote. Add a description/message and then a Call-To-Action statement such as “Call Now” or “Visit Now”

Step 4: Review all your campaign settings

Step 5: Submit. Your ad campaign is now all set to start getting results. 

Learn more by reading our blog 

Yes! We have an axolotl and his name is Pixel. Follow Us On Social Media To Learn More About Our Friend! @cobiamarketing

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